Addressed Admail™ Customer Guide

Important Updates

Any description of change is provided for reference and convenience purposes only. The description of change does not form part of the Agreement between the Customer and Canada Post.

Customers should ensure they are using the most current version of the Customer Guide, including all amendments and other applicable documents, which are posted on the Canada Post website. See in particular, canadapost.ca/postalservices for key support documents.

Important Updates:

Reminder of Updates Effective July 2012:

When there is an amendment or a revision to the document, the version number will be modified as follows:

• an amendment increases the first digit in the version (e.g., version 2.0, 3.0)
• a revision increases the second digit in the version (e.g., version 1.1, 1.2)
• the version number restarts at 1.0 every January of a given year.

1

Service Overview

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1.1	The Purpose of this Addressed Admail Customer Guide

This Customer Guide has been designed to give Customers detailed information needed to get the most from Canada Post’s Addressed Admail service.

This Customer Guide forms part of the Agreement between the Customer and Canada Post. It explains the qualifications and other Terms and Conditions under which this service is provided.

Customers should ensure they are using the most current version of the Customer Guide, including all amendments and other applicable documents, which are posted on the Canada Post website. See in particular, canadapost.ca/aasupportdocuments for key support documents.

It is the Customer’s obligation to meet all the requirements outlined in the Addressed Admail Agreement.

1.2	What is Addressed Admail?

The Addressed Admail service is a proven and effective direct marketing medium that offers Customers the ability to personalize their mailing and tailor their promotional messages to specific consumers or prospects.

Addressed Admail mailings must be consistent with the definition of the Addressed Admail service. The mail items must all have the same specific purpose and the same specific goal, the content does not have to be identical. The intent of the mailing must be to motivate an individual to buy, acquire or use a product or service, or contribute to or support a cause.

Addressed Admail mailings are defined as mailable items, bearing a uniform message that:

• promote the sale or use of products or services
• solicit donations or contributions, or
• report on financial performance, primarily for promotional purposes.

Detailed information on the Addressed Admail definition and examples of the various items that qualify and those that do not qualify as Addressed Admail can be found in the “When to say YES! That’s Addressed Admail” brochure set out in the Addressed Admail Key Support Documents section of the Canada Post website at canadapost.ca/aasupportdocuments.

1.2.1

Addressed Admail Qualifying Criteria

To qualify for the Addressed Admail service, mailings must:

• be deposited and paid for in Canada for delivery in Canada
• meet the Addressed Admail definition
• consist of a minimum of 1,000 items
• consist of mail items that meet the requirements outlined in the applicable Postal Standards Guide. Visit canadapost.ca/postalstandards for more information
• be properly prepared and presorted (if required) in accordance with the applicable Mail Preparation and Presortation Guides. Visit canadapost.ca/mailpreparation for more information.

1.2.2

What is Acceptable as Addressed Admail?

The following are examples of acceptable Addressed Admail items:

• items with the intent to promote a product or service
• promotional catalogues
• promotional newsletters (exception: paid subscriptions)
• promotional renewal offers
• promotional CDs
• promotional samples*
• promotional items
• items with the intent to solicit donations or contributions
• annual reports reporting on financial performance.

1.2.3

What is Unacceptable as Addressed Admail?

The following are examples of items that are unacceptable as Addressed Admail:

• fulfillment of products or services (exception: promotional catalogues, brochures and samples)
• fulfillment of paid subscriptions
• fulfillment, replacement or renewal of cards (e.g., credit, membership)
• invoices
• updates to professional handbooks
• informational notices [e.g., recall notices, annual reminders, notification of changes, renewal notices and election (voting) notices]
• opinion and market research surveys
• government identification cards
• medical identification cards
• receipts
• transaction records
• tax forms
• proxies
• thank you mailings
• sexually explicit material (see section 2.1.2 “Non-Mailable Matter”)
• prohibited or dangerous goods.

Canada Post retains the right to refuse any item that it, in its sole discretion, deems unacceptable.

Commingling is not permitted. Commingling occurs when separate mailings are prepared for mail processing in such a way that they are intermingled together to create a single sequenced mailing (either within the same packaging, bundle/grouping, container or shipping unit). See “Ownership of Mail” in section 6.2 “General Terms and Conditions”.

1.3	Creating Compelling Direct Mail

Canada Post's Addressed Admail service enables Customers to be creative with their Direct Mail campaigns. Die-cuts, tip-ons, video in print/digital advertising, repositionable notes, and scented mail are only a few of the possibilities that are available to engage recipients and help increase response rates.

Visit canadapost.ca/postalstandards for details and requirements.

1.3.1

AdCard™ for Addressed Admail

AdCard for Addressed Admail is a “one-stop” solution that combines the strengths of Addressed Admail and the impact of a high-quality card format. The solution includes:

• basic List Management Services:

• cleansing of the mailing list
• running the mailing list through an address validation and correction software
• Address Accuracy

• choice of card format with creative options
• printing
• addressing
• mail preparation and presortation
• deposit at a Canada Post facility
• final delivery via Addressed Admail.

Some creative options available for AdCard for the Addressed Admail service are as follows (additional fees apply):

• perforations
• scratch and win
• die cuts
• addition of a fifth colour
• 8 point (0.008) stock coated on 2 sides
• 10 point (0.010) stock coated on 1 side
• plate changes.

AdCard for the Addressed Admail service is subject to the AdCard Terms and Conditions for the Addressed Admail service as set out in the Postal Services Information section of the Canada Post website at canadapost.ca/tools/pg/terms/Addressed_Admail-e.pdf.

Visit canadapost.ca/adcard for additional information.

1.3.2

Direct Marketing Online™

Direct Marketing Online allows Customers to design, print, deliver, and track their own direct mail campaign right from their desktop all in six easy steps. Visit directmarketingonline.ca for additional information.

1.3.3

Acquisition Admail™

Canada Post's Acquisition Admail list service enables cost-effective and accurate targeting of prospects at the Postal Code^OM level providing lists with the options of names and/or address-only records. The added benefit of the Acquisition Admail service, is the ability to exclude current customer addresses from acquisition mailings. With more than 13 million urban addresses available, the Acquisition Admail service provides access to accurate lists of Canadian residential, multi-unit building/apartment and business addresses. Canadian residential, multi-unit building/apartment, new mover addresses and business addresses. Customers can choose from three Canada Complete list options: Address-Only Direct, Consumers Direct and Business Direct (with the added option to target only Home Offices).

Visit canadapost.ca/lists or canadapost.ca/businesslist for more information.

1.3.4

Creative Options For Addressed Admail

The following creative options may increase response rates of your direct mail campaigns. These guidelines should be considered when creating an item. Customers should confirm with a Canada Post Representative regarding the specification requirements to be followed in order to ensure the item is acceptable for the Addressed Admail service.

Visit canadapost.ca/postalstandards for further details.

1.4	Delivery Standards

Delivery standards are estimates of how long it will take for the mail to be delivered from the point of deposit to the destination points. These delivery standards are not guaranteed.

A general overview of the Addressed Admail delivery standards is as follows:

For more information, visit Delivery Standards in section 2.1 “Addressed Admail™”of the Canada Postal Guide.

1.5	Service Features and Options

1.5.1

Features

A feature is provided as part of the basic service.

1.5.1.1

Redirection

Addressed Admail items that cannot be delivered as originally addressed because the addressee has moved will be redirected to the addressee at no extra charge while there is a Change of Address Notification (COAN) in effect.

Mail bearing the name of the addressee followed by the words “OR OCCUPANT” or similar wording, or mail bearing a non-personalized descriptor, including “OCCUPANT”, will not be redirected. In such cases, the item will be delivered to the original destination address.

1.5.2

Options

An option is a service enhancement that is not provided automatically as part of the basic service.

1.5.2.1

Return to Sender

Addressed Admail items that cannot be delivered as originally addressed will be returned to the sender at the applicable Return to Sender price if:

• the item carries the correct RETURN POSTAGE GUARANTEED postal indicia. Visit canadapost.ca/indicia for more information regarding the postal indicia
• the item is addressed to an address which does not have a Change of Address Notification (COAN) in effect for that addressee, and
• only one (1) return address appears on the outside of the item and that address is Canadian.

If there is no Change of Address Notification (COAN) in effect for the addressee and if the item does not bear the correct RETURN POSTAGE GUARANTEED postal indicia, the item will be treated as undeliverable and disposed of or recycled, as determined by Canada Post.

Mail bearing the name of the addressee followed by the words “OR OCCUPANT” or similar wording, or mail bearing a non-personalized descriptor, including “OCCUPANT”, will not be returned to the sender. In such cases, the item will be delivered to the original destination address.

1.5.2.2

Address Correction Service

Canada Post will return the item to the sender with the corrected address at the applicable Address Correction price if:

• the item carries the correct ADDRESS CORRECTION REQUESTED – RETURN POSTAGE GUARANTEED postal indicia. Visit canadapost.ca/indicia for more information regarding the postal indicia
• the item is addressed to an address which has a Change of Address Notification (COAN) in effect for the addressee
• the addressee has consented that Canada Post provide their new address, and
• only one (1) return address appears on the outside of the item and that address is Canadian.

If there is a Change of Address Notification (COAN) in effect for the addressee but the addressee has not consented that Canada Post provide their new address, the item will be forwarded to the addressee at the new address at no charge to the sender.

If there is no Change of Address Notification (COAN) in effect for the addressee, the item will be returned to the sender without a corrected address and charged the applicable Return to Sender price.

If there is no Change of Address Notification (COAN) in effect and if the item does not bear the correct ADDRESS CORRECTION REQUESTED – RETURN POSTAGE GUARANTEED postal indicia, the item will be treated as undeliverable and disposed of or recycled, as determined by Canada Post.

Mail bearing the name of the addressee followed by the words “OR OCCUPANT” or similar wording, or mail bearing a non-personalized descriptor, including “OCCUPANT”, will not receive the Address Correction service. In such cases, the item will be delivered to the original destination address.

Address Correction is not available for Dimensional Addressed Admail or metered items. Such items will be treated as undeliverable.

1.5.3

Undeliverable Addressed Admail Items

Addressed Admail items are treated as undeliverable if:

• the item does not bear a complete and valid address
• the item is addressed to a non-existent address
• the item is refused by the addressee
• delivery is prohibited by law
• the item cannot otherwise be delivered to the address.

Undeliverable Addressed Admail items will be disposed of or recycled, as determined by Canada Post.

For more information, consult the Undeliverable Mail section of the Canada Postal Guide.

2

Content, Format and Physical Characteristics

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To be eligible to use the Addressed Admail service, the items mailed must meet the criteria specified for the Addressed Admail service and must be prepared for mailing in such a manner as to prevent loss or damage to any item and permit easy verification of each item. See section 5 “Criteria for Qualification”in the General Terms and Conditions.

Items submitted as Addressed Admail that do not meet the content, format and physical characteristics specified for the Addressed Admail service and the various mail preparation and other requirements outlined in the Agreement, may be subject to price adjustments and/or surcharges or may not qualify for Addressed Admail services and prices. See section 5 “Criteria for Qualification” in the General Terms and Conditions.

Visit canadapost.ca/tools/pg/supportdocuments/surchargesDMTM_e.pdf for additional information on surcharges.

2.1

Content

Advertisers may fully personalize their promotional messages by tailoring the entire content of the piece to the recipient. The wording of the Addressed Admail items does not need to be identical, but the theme of the mailing must be uniform. In other words, the mail items must all have the same specific purpose and the same specific goal.

Ensure each item, including any sample(s), is mailable and consider the following:

1. If it contains a scented item, it is to be sealed in such a manner that prevents the scent from escaping. Similarly, liquids and powders must be appropriately packaged. However, if it contains a scented item produced using micro-encapsulated scent infused ink/lacquers, it does not need to be sealed provided the scented patch is covered or contained within the mailed item.
2. If it contains a common allergen item such as peanuts, sesame seeds, tree nuts (e.g. almonds, walnuts) or eggs, it is to be packaged properly and labelled to minimize the potential for allergic reactions.

Visit “ABCs of Mailing” and “Non-mailable Matter” in the Canada Postal Guide for more information.

2.1.1

Enclosures and Attachments

The following may be enclosed with, or attached to, an item of Addressed Admail without payment of additional postage, other than for the additional weight of the enclosure (if applicable):

• a return card, envelope or wrapper, with or without return postage
• a Business Reply Mail™ item (card or envelope) may be included as part of an Addressed Admail item, provided the Customer has entered into an appropriate Agreement with Canada Post for Business Reply Mail. The Business Reply Mail item must be folded inside or inserted in the Addressed Admail item in order to cover the Business Reply Mail design elements, including the indicia, and the specific Business Reply Mail address. This will avoid confusion and ensure efficient induction, processing and delivery of the Addressed Admail item. Visit canadapost.ca/brmsupportdocuments for more information
• adhesive repositionable notes can be adhered to an Addressed Admail item.
  Visit canadapost.ca/postalstandards for more information
• a coin, provided it is firmly attached. The RETURN POSTAGE GUARANTEED postal indicia must appear on the cover of the item so that it may be returned if it cannot be delivered or redirected. The Customer will be charged the applicable Return to Sender price for each item returned. If there is no RETURN POSTAGE GUARANTEED postal indicia, the mailing may be refused. Coins are not acceptable for Dimensional Addressed Admail items. Visit canadapost.ca/postalstandards for more information
• Video in Print/Digital Advertising: Video in Print advertising is a video embedded in a page, card or printed/non-printed matter displaying advertising (not acceptable in Machineable Presort and Short and Long Machineable Mail mail items). Video in print/digital advertising must meet the requirements as set out in the applicable Postal Standards Guide.

2.1.1.1

Lettermail™ Enclosed

An item which does not meet the requirements of Addressed Admail but meets the requirements of Lettermail, may be enclosed with, or attached to, an item of Addressed Admail. In such cases, the applicable postage would be the combined price of Addressed Admail and Lettermail, and would be paid by the application of either a single postage meter impression or Addressed Admail postal indicia to the outside of each Addressed Admail item. In the case of Dimensional Addressed Admail, the only proof of payment available is postal indicia.

2.1.2

Non-Mailable Matter

Generally, non-mailable matter means any mail that:

• is prohibited by law (e.g., illegal, obscene, fraudulent)
• contains sexually explicit material unless it is sent in an opaque envelope with the words “ADULT MATERIAL” or similar wording

• is non-mailable due to the fact that it fails to meet certain physical characteristics (see section 2.3) or marking requirements (see section 2.2.3)
• contains products or substances that could:

• cause injury to those handling the mail
• cause damage to postal equipment or other items
• cause entrapment of other items.

Any item bearing a modified postage stamp in contravention of section 52, or bearing a word or mark in contravention of section 58 of the Canada Post Corporation Act and Regulations is also non-mailable matter.

Dangerous substances or articles prohibited by law are not acceptable as Addressed Admail.

It is the Customer’s obligation to ensure an item does not constitute non-mailable matter and is otherwise acceptable for mailing. For information on how non-compliant items will be handled, refer to the Addressed Admail Terms and Conditions.

Visit “Non-mailable Matter” in the Canada Postal Guide for more information.

2.1.2.1

Solicitations by Mail

Solicitations (offers) having the general appearance of a bill, invoice, or statement of account where there is no obligation to make a payment in relation to the offer unless accepted, must adhere to the regulatory obligations detailing wording and format requirements. For the official requirements of the Solicitations by Mail Regulations made under the Canada Post Corporation Act, go to http://laws.justice.gc.ca/en/showtdm/cr/C.R.C.-c.1295.

2.2

Format

Addressed Admail requirements include the postal indicia, location and printing of destination addresses and the use of markings.

2.2.1

Postal Indicia

If Postal Indicia is used, it must meet the requirements outlined at canadapost.ca/indicia.

2.2.2

Customized Postal Indicia

Customized Postal Indicia gives commercial customers the opportunity to leverage the upper-right corner of an envelope for marketing purposes.

Customized Postal Indicia must be created using Canada Post-supplied artwork. Visit canadapost.ca/indicia for the requirements, artwork and the specifications.

2.2.3

Addressing

Each Addressed Admail item must be addressed to a specific individual or company name or to a non- personalized descriptor, including “OCCUPANT” or similar wording. Each item must include the complete mailing address, including the valid Postal Code^OM for that address.

The destination address format and location must be in accordance with the Addressing Guidelines of the Canada Postal Guide and the specifications set out in the applicable Postal Standards Guide.

If address labels are used, they must be placed firmly on the envelope, plastic wrap, insert or card where the address can be easily read. The address labels should be light in colour (e.g., white, pale yellow or beige). Customers must use high-quality glue on the labels so they do not come off the item during mailing.

2.2.3.1

Return Address

If a return address is used, it must be Canadian. Dual return addresses are also acceptable on Addressed Admail items as long as there is one (1) Canadian return address. However, if either the Return to Sender or Address Correction service option is requested, there must be only one (1) return address showing and it must be Canadian.

Return address(es) must be located either:

• on the same side of the item as the delivery address, in the upper left-hand corner (preferred location), or
• on the back of the item, near the top edge and centred between the left and right edges.

Visit canadapost.ca/postalstandards for details.

The return address may vary provided that either the physical return address or the name of the person or business to which items are to be returned remains constant on each item.

The return address format must be in accordance with the addressing guidelines. Visit Addressing Guidelines in the Canada Postal Guide for more information on addressing.

2.2.4

Markings

Customers may use the “Delivered by” logo on items delivered by Canada Post with the prior written consent of the Director, Marketing and Brand or her/his designate. They can be contacted at info.brand@canadapost.ca. Visit canadapost.ca/logo for available artwork.

Customers with a Standing Offer Agreement may use Canada Post postal indicia on items delivered by Canada Post without prior authorization. Visit canadapost.ca/indicia for the requirements, artwork and the specifications.

Any use by the Customer must then be only in strict accordance with the consent granted. Any unauthorized use is an offence under the Canada Post Corporation Act and Regulations as well as being an infringement of Canada Post's trade-marks and official marks.

Note that an item will be considered non-mailable matter if, on the outside, it is marked or labelled with any of the following that were not provided or authorized by Canada Post:

• any design likely to be mistaken for a postage stamp, meter impression, service label or any other mark suggesting that postage has been paid
• any label or endorsement implying that it will be given special handling, delivered faster or be provided with any service that has not been purchased by the Customer. (However, Customers may include labels on items that are directed to the addressee as an instruction that is clearly related only to the enclosure and would not otherwise result in the item being non-mailable matter. Examples of acceptable wording include “URGENT”, “RUSH” and “IMPORTANT COMMUNICATION ENCLOSED”), and
• any facsimile of any label, endorsement or marking used by Canada Post that might cause confusion so as to affect its handling, e.g., confusion as to the service the Customer has paid for.

Certain barcodes are acceptable on the exterior or outer wrappings of Addressed Admail items. Customers can refer to the applicable Postal Standards Guide for a list of acceptable barcodes. Customers are requested to seek authorization for the use of barcodes not listed in the applicable Postal Standards Guide prior to mailing by contacting the Commercial Service Network at 1-866-757-5480.

It is the Customer’s obligation to obtain approval for any proposed endorsement or other markings from Canada Post prior to printing.

2.3	Physical Characteristics

Each item of an Addressed Admail mailing must have the same size, shape, type of envelope and physical characteristics, and originate from one (1) sender. Only the thickness, weight and colour of the exterior covers may vary.

Each Addressed Admail item must meet the applicable size and weight specifications as outlined below.

2.4	Addressed Admail Categories

The Addressed Admail service is available in two (2) categories: Machineable and Non-machineable.

Machineable mailings are either partially or fully processed through Canada Post’s automated equipment. Machineable mail items must meet the requirements outlined in the applicable Machineable Postal Standards guide.

Two (2) mail preparation options are available within the Machineable category:

• Machineable Mail (MM) - available for Short and Long (S/L) and Oversize (O/S) mail items
• Machineable Presort (MP) - available only for Short and Long (S/L) mail items.

Non-machineable mailings are either partially or fully processed manually by Canada Post employees. Non-machineable mail items must meet the requirements outlined in the Non-machineable Addressed Admail Postal Standards guide.

Two (2) mail preparation options are available within the Non-machineable category:

• Letter Carrier Presort (LCP) - available for Short and Long (S/L), Oversize (O/S), Dimensional Small and Dimensional Large mail items
• NDG Presort - available for Short and Long (S/L) and Oversize (O/S) mail items.

3

Preparing the Mailing

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Proper mail preparation is important to ensure that Addressed Admail items are processed and delivered efficiently. Adjustments and/or surcharges may be applied to improperly prepared mailings.

3.1	Mail Preparation and Presortation

Mail preparation is the process of facing and containerizing the items and labelling the containers. It helps ensure machineability of mail (where applicable), protection of mail, identification of the type of mail and ease of handling.

Mail presortation is the process of placing items in an address-based order, and grouping and containerizing the items based on a common destination.

See section 3.2 for key requirements for Machineable and Non-machineable mail preparation and presortation options available for Addressed Admail. Visit canadapost.ca/mailpreparation for more information on mail preparation and presortation.

3.2	Summary of Options and Key Requirements

3.2.1

Machineable Category

3.2.1.1

Machine Readability Requirements and Evaluation of Samples

Items prepared and submitted within the Machineable Category [Machineable Mail (MM) or Machineable Presort (MP)] of Addressed Admail must meet certain requirements, including machineability and readability of items.

Our Machineable Postal Standards include both machineability and readability requirements.

Our machineability requirements ensure that your mail items can be processed through Canada Post’s automated equipment without damage to them or to the equipment. These requirements include size and weight, aspect ratio as well as elements of the mail item’s construction (such as it’s strength, flexibility and sealing).

Our readability requirements ensure that Canada Post’s automated equipment can find and read the address on each of your mail items. These requirements include the location and printing of addresses and postage, Quiet Zones on the front and back of your mail items, and their paper quality (such as opacity, luminescence, reflectance, ink absorbency and coating).

Short and Long (S/L) Machineable Presort (MP) and Machineable Mail (MM) mailings with read rate levels of less than 95% and Oversize (O/S) Machineable Mail (MM) mailings with read rate levels of less than 85% are subject to the mailing being refused, a price adjustment and/or surcharges. Visit canadapost.ca/surcharges for information on surcharges.

To reduce the risk of price adjustments and/or surcharges and permit efficient mail processing through Canada Post’s automated processing equipment, it is recommended that Customers use Canada Post’s free evaluation service to test the machineability/readability of their items. The Customer remains responsible to meet all applicable requirements.

Customers wishing to have their items assessed for machineability and readability should contact a Commercial Service Network (CSN) Representative at 1.866.757.5480. Once the Customer has contacted the CSN, they may have their mail assessed by:

• submitting an electronic version of their mail item for a visual assessment of the mail item’s elements
• submitting 200 samples of the final version for testing on machineability and obtaining read rates.

Visit canadapost.ca/tools/pg/preparation/MPmachmail-e.pdf for detailed requirements for machineable mail items.

3.2.1.2

Machineable Presort (MP) Mail Preparation Option

The Machineable Presort (MP) option is available for Short and Long (S/L) items only.

The Machineable Presort (MP) option combines the work share benefits of the Letter Carrier Presort (LCP) option with the processing efficiencies of Machineable Mail (MM).

The Machineable Presort (MP) option allows Customers to presort items directly to specific letter carrier routes or other delivery modes according to the National Presortation Schematic (NPS) using presortation software [see section 3.3 “Software Evaluation and Recognition Program (SERP)”] recognized by Canada Post. The delivery route for a specific address is identified by the Delivery Mode Code (DMC). Under the Machineable Presort option, mail is prepared and presorted in such a way so as to enable Canada Post to bypass certain levels of processing.

The specifications for preparing Machineable Presort (MP) mailings are outlined in the Mail Preparation and Presortation Guide - Machineable Presort at canadapost.ca/mailpreparation.

3.2.1.3

Machineable Mail (MM) Mail Preparation Option

The Machineable Mail (MM) option is available for Short and Long (S/L) and Oversize (O/S) items.

Machineable Mail (MM) is mail that is prepared in such a way that it can be processed through Canada Post’s automated mail processing equipment.

Mail presortation is not required for Machineable Mail.

The specifications for preparing Machineable Mail mailings are outlined in the Mail Preparation and Presortation Guide - Machineable Mail at canadapost.ca/mailpreparation.

3.2.2

Non-machineable Category

3.2.2.1

Letter Carrier Presort (LCP) Mail Preparation Option

The Letter Carrier Presort (LCP) option is available for Short and Long (S/L), Oversize (O/S). Dimensional Small and Dimensional Large items.

The Letter Carrier Presort (LCP) option allows Customers to presort items directly to specific letter carrier routes or other delivery modes according to the National Presortation Schematic (NPS), using the Software Evaluation and Recognition Program (SERP) presortation software [see section 3.3 “Software Evaluation and Recognition Program (SERP)”] recognized by Canada Post. The delivery route for a specific address is identified by the Delivery Mode Code (DMC).

Under the LCP option, mail is prepared and presorted in such a way so as to enable Canada Post to bypass certain levels of processing. This option is a further refinement of mail presortation beyond the NDG Presort option.

The specifications for preparing Letter Carrier Presort mailings are outlined in the Mail Preparation and Presortation Guide - Letter Carrier Presort at canadapost.ca/mailpreparation.

3.2.2.2

NDG Presort Mail Preparation Option

The NDG Presort option is available for Short and Long (S/L) and Oversize (O/S) items. The NDG Presort option is not available for AdCard.

The NDG Presort option is the basic mail presortation option that allows Customers to presort items by Postal Code^OM sequence and group them according to the National Presortation Schematic (NPS). No presortation software is required. Visit canadapost.ca/nps for more information.

Mail is prepared and presorted in such a way so as to enable Canada Post to bypass certain levels of processing. NDG Presort mailings must be presorted in accordance with the National Presortation Schematic (NPS) as outlined in the Mail Preparation and Presortation Guide - NDG Presort found at canadapost.ca/mailpreparation.

3.3	Software Evaluation and Recognition Program (SERP)

Our Software Evaluation and Recognition Program (SERP) evaluates the accuracy of presortation software programs. SERP is open to all in-house or commercial software developers who want their software to be recognized by Canada Post. SERP software is used in the preparation of Machineable Presort (MP) and Letter Carrier Presort (LCP) mailings.

The following functionalities are available through the Software Evaluation and Recognition Program (SERP):

• Presort Mailing Plan Import Program [mandatory for Machineable Presort (MP) and Letter Carrier Presort (LCP) mailings]
• Machineable Mail Import File [optional for Machineable Mail (MM) mailings].

Visit canadapost.ca/presortationsoftware for more information on how to have your software evaluated by Canada Post or for a list of recognized presortation software vendors.

Presort Mailing Plan Import Program:
It is mandatory to use the Presort Mailing Plan Import Program for Machineable Presort (MP) and Letter Carrier Presort (LCP) mailings.

This import functionality allows Customers to import their Mailing Plans directly into the Electronic Shipping Tools, both the EST 2.0 and the Online versions. Software vendors provide the Mailing Plan in one of two approved file formats:

1. Extensible Mark-up Language (XML);
2. Comma Separated Value (CSV).

Refer to the “Improvements to Preparing and Depositing Your Orders” guide at canadapost.ca/mailpreparation for more information.

Machineable Mail Import File:
An optional import file functionality is available through the Software Evaluation and Recognition Program (SERP) for Machineable Mail (MM).

This file helps Customers consolidate their line items by weight category and product article into the Electronic Shipping Tools (EST). The import of Machineable Mail files is only available using the EST 2.0 version. The file is only accepted in the following format:

• Comma Separated Value (CSV).

Refer to the Machineable Mail Import File guide at canadapost.ca/mailpreparation for more information.

Mail Tracking:
Customers can track their containers of Machineable Presort (MP) and Letter Carrier Presort (LCP) mail through the Business segment of the Canada Post website at canadapost.ca/obc under “Advanced Tracking”. This tracking option allows Customers to view:

• the container deposit dates (planned and actual), and
• the expected container destination processing dates based on the actual dates and locations the containers were deposited.

For more information on Track by Order (Statement of Mailing) for Addressed Admail, visit canadapost.ca/aam or contact a Canada Post Representative.

3.3.1

Delivery Mode Code (DMC)

On a regular basis, Canada Post produces data files containing Delivery Mode Codes (DMC) for all urban mailing addresses. The application of these codes enables Customers using Machineable Presort (MP) and Letter Carrier Presort (LCP) to associate the mail to a specific type of delivery and delivery route.

An integral part of the Delivery Mode Code (DMC) is the Delivery Mode Audit Code (DMAC). It is the visible reference on the item that identifies the version of data used for mail presortation. The use of an outdated Delivery Mode Audit Code (DMAC) for Machineable Presort (MP) and Letter Carrier Presort (LCP) mailings could result in inefficient delivery of the mail and is subject to a price adjustment as defined by Canada Post.

The location of the Delivery Mode Code (DMC) and the Delivery Mode Audit Code (DMAC) must comply with the requirements outlined in the applicable Mail Preparation and Presortation Guide.

Visit canadapost.ca/mailpreparation for information on requirements related to the Delivery Mode Code (DMC).

3.4	Address Accuracy

Address Accuracy is a program designed to improve delivery by encouraging Customers to accurately address mail. Every item must be addressed to a specific individual or company, or to a non-personalized descriptor, such as “OCCUPANT” or similar wording. Each item must have a complete mailing address, including any required suite or unit information as well as the valid Postal Code for that address. If the mailing address is not complete, the mail may be delayed or deemed undeliverable.

Consistent and accurate addressing eliminates the need for extra handling and/or redelivery. For Customers, this translates into a more efficient service and lower costs. Accurate addressing helps ensure the mail is delivered on time, every time.

Participation in the Address Accuracy Program is mandatory for all Addressed Admail mailings greater than 5,000 items.

The standard for Address Accuracy is 95%. This means that 95% of the addresses on the Customer’s database are determined to be valid when compared to the Canada Post database. This is done by using Canada Post-recognized software that performs address validation and/or address validation and correction or by using a mail service provider who offers this service. If the percentage on the Statement of Accuracy (SOA) produced by the software is less than 95%, an adjustment will be applied to the mailing.

Adjustments are calculated as follows:

For example, on a mailing of 12,000 items with an Address Accuracy rate of 91%, the adjustment would be:

Canada Post encourages Customers to use the Smart Data™ Cleaner service to clean and standardize their address lists while removing addresses that are undeliverable, duplicated, incorrect, or belonging to recipients who have requested not to be contacted. For more information visit canadapost.ca/smartdatacleaner.

A Statement of Accuracy (SOA) is used to report the percentage of accurate addresses on a mailing list. The SOA must be generated a minimum of once a year but is encouraged more frequently to help reduce the number of undeliverable mail items. A Statement of Accuracy (SOA) includes the following information:

Customers must record their Address Accuracy percentage and expiry date obtained from their Statement of Accuracy (SOA) on their Order (Statement of Mailing). Failure to record the Address Accuracy percentage and expiry date on the Order (Statement of Mailing) will result in the application of an adjustment to the cost of the mailing using 56% as the Customer’s Address Accuracy percentage.

Customers are requested to keep a valid copy of the Statement of Accuracy (SOA) on file in the event that Canada Post requests a copy.

More information on the Address Accuracy Program can be found at canadapost.ca/am or from a Canada Post Representative.

4

Depositing the Mailing

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Addressed Admail must be deposited in accordance with the requirements set out in the Agreement and its supporting documentation.

If Addressed Admail items are deposited under a particular preparation option [Machineable Mail (MM), Machineable Presort (MP) and Non-machineable (LCP & NDG)] and do not meet the requirements for that option, the Customer may choose:

• to pay a surcharge, if applicable
• to re-work the mailing so as to meet the requirement
• to have the mail processed using another option, if the items qualify, or
• to use another appropriate Canada Post service.

4.1	Prior to Depositing

4.1.1

Provide a Sample

To confirm that the items meet Canada Post’s specifications for Addressed Admail, one (1) representative sample of each item, including all enclosures, attachments and wrapping, identical to the item being mailed must be provided for each variation (weight, size, content) to the approved Canada Post facility where the mail will be deposited at the time of deposit with the first Order (Statement of Mailing).

Customers are encouraged to have their mail items verified for compliance with the Addressed Admail definition and physical specifications prior to depositing their mailing by contacting a Commercial Service Network (CSN) Representative at 1.866.757.5480.

4.1.2

Scheduling

Deposits to Canada Post's processing plants are governed by pre-arranged local requirements. These requirements include, but are not limited to, advance notification, scheduling and work content.

Customers may be requested to provide a mailing plan and/or deposit schedule that includes details of the mailing (such as volume, time, day of deposit, etc.). This information will help efficient deposit and processing of Customers' mailings.

4.1.3

Creating an Order (Statement of Mailing)

An Order (Statement of Mailing) must be properly completed and submitted at the time of mailing, along with a sample of the item, including enclosures, attachments and wrapping, identical to the item being mailed.

An Order (Statement of Mailing) should be prepared and submitted electronically using the Electronic Shipping Tools (EST) but can be submitted manually.

The use of the EST to prepare and submit Orders (Statements of Mailing) is mandatory to access Machineable Presort (MP), Machineable Mail (MM) and Letter Carrier Presort (LCP) prices. Machineable Presort (MP), Machineable Mail (MM) and Letter Carrier Presort [(LCP) (S/L and O/S only)] items accompanied by a manually prepared Order (Statement of Mailing) are subject to a manual Order (Statement of Mailing) processing fee and will be priced at the applicable NDG Presort prices in effect at the time of mailing. NDG Presort mailings accompanied by a manually prepared Order (Statement of Mailing) are subject to a manual Order (Statement of Mailing) processing fee.

Dimensional Addressed Admail items accompanied by a manually prepared Order (Statement of Mailing) will be priced at the applicable Residue prices in effect at the time of mailing and are subject to a manual Order (Statement of Mailing) processing fee.

At the time of deposit, two (2) printed copies of the Order (Statement of Mailing) prepared electronically, or the original of a manually prepared Order (Statement of Mailing), must be provided to an authorized Canada Post Representative at a postal facility approved by Canada Post.

Machineable Presort (MP) may not be included on the same Order (Statement of Mailing) as any other option.

Letter Carrier Presort (LCP) and NDG Presort may not be included together on the same Order (Statement of Mailing).

Machineable Mail (MM) may be included on the same Order (Statement of Mailing) as Letter Carrier Presort (LCP) and NDG Presort.

See section 4.1.5 “Partial Mailings” for partial mailing requirements.

4.1.3.1

Electronic Order (Statement of Mailing) – Electronic Shipping Tools (EST)

The Electronic Shipping Tools (EST) reduces paperwork and risk of error, while providing added Customer convenience.

In order to access Machineable Presort (MP), Machineable Mail (MM) and Letter Carrier Presort [(LCP)
(S/L and O/S)] prices, the Orders (Statements of Mailing) must be prepared and submitted using the EST, otherwise NDG Presort prices will apply (Residue prices for Dimensional), in addition to a manual Order (Statement of Mailing) processing fee.

Customers have the option of using either the EST Online version, or the EST 2.0 version of the Electronic Shipping Tools (EST). The EST 2.0 can be downloaded to prepare Orders (Statements of Mailing).

The EST software is free of charge and can be accessed through the Business segment of the Canada Post website at canadapost.ca/newuser. Customers must register once in the Business segment of the website to access the EST. For technical enquiries, Customers can call the Technical Help Line at 1.800.277.4799.

4.1.3.2

Manual Order (Statement of Mailing)

Customers can choose to manually prepare an Order (Statement of Mailing) using a hard copy form. However:

• for Short and Long (S/L) and Oversize (O/S) Addressed Admail, manually prepared Orders (Statements of Mailing) are subject to a manual Order (Statement of Mailing) processing fee and will be priced at the applicable NDG Presort prices in effect at the time of mailing
• for Dimensional Addressed Admail, manually prepared Orders (Statements of Mailing) are subject to a manual Order (Statement of Mailing) processing fee and will be priced at the applicable Residue prices in effect at the time of mailing.

4.1.4

Mailing Summary and Mailing Details

The Mailing Summary includes general information regarding the Customer and the presortation software used for mailing. The Mailing Details document includes a detailed breakdown of the mail preparation and presortation information.

Canada Post and the SERP (Software Evaluation and Recognition Program) vendors have developed a file import functionality, the Presort Mailing Plan Import Program, which reduces the amount of data that the Customer needs to enter when completing Orders (Statements of Mailing).

The functionality allows Customers to import their Mailing Plans directly into the EST, using both the Electronic Shipping Tools (EST) 2.0 and the EST Online versions. The SERP software will also generate the hard copy Mailing Summary and Mailing Details reports which will only be required upon request by Canada Post.

Visit canadapost.ca/presortationsoftware for a list of recognized presortation software vendors.

4.1.5

Partial Mailings

If an Addressed Admail mailing is inducted in more than one (1) deposit:

• the total mailing cost must be declared on the Order (Statement of Mailing) for the entire mailing accompanying the first portion of the mailing. The Customer will be invoiced for the total mailing as declared on the Order (Statement of Mailing)
• the Order (Statement of Mailing), along with one (1) representative sample of each item (see section 4.1.1 “Provide a Sample”), must be deposited with the first partial mailing. A copy of this Order (Statement of Mailing) must accompany each subsequent individual partial mailing
• each applicable copy of the Order (Statement of Mailing) must state “PARTIAL MAILING”. The Customer must select the “Partial Mailing” option if using the EST or check the appropriate box on the manual Order (Statement of Mailing)
• each individual partial mailing must meet the minimum volume requirement of 1,000 items
• all partial mailings within an Order (Statement of Mailing) must be deposited in full no later than fifteen (15) business days from the first deposit date.

4.1.6

Weighted Average Weight

A mailing may be comprised of items of varying weights (including items above and below the base weight). In such cases, the Customer may choose to enter information on the Order (Statement of Mailing) using the weighted average weight per item.

Separate average weights can either be calculated by the EST 2.0 or manually and entered on the Order (Statement of Mailing) for the following weight categories:

When Customers enter the individual weights in the EST 2.0, the application determines the appropriate weight bands. In the Order (Statement of Mailing) one line is created for each weight band with the proper quantity and average weight. The Order (Statement of Mailing) displays both the actual weight and the calculated average weight. Customers still have the option to enter an average weight.

Example – A Customer has a mailing of 5,000 items of NDG Presort, Short and Long (S/L). The mailing is comprised of various weights above and below 50 g. In this example, two (2) calculations of average weight must be completed and entered separately on the Order (Statement of Mailing) for pricing purposes: one (1) entry for the portion of the mailing under 50 g and one (1) entry for the portion over 50 g.

4.2	At the Time of Deposit

4.2.1

Required at the Time of Deposit

Each Addressed Admail deposit must be accompanied by an Order (Statement of Mailing) and sample(s) of the item, including all enclosures, attachments and wrapping, identical to the item being mailed. Each deposit of Machineable Presort (MP) and Letter Carrier Presort (LCP) mail must include the exportable file of Mailing Plans generated and imported into the EST.

Customers depositing NDG Presort are not required to complete an Agreement but must fill out an Order (Statement of Mailing) for each deposit. The Customer's signature on the Order (Statement of Mailing) confirms that the Customer has acknowledged and read the Terms and Conditions on the back of the paper Orders (Statements of Mailing) or included with the electronic Order (Statement of Mailing).

4.2.2

Where to Deposit

All Addressed Admail items must be deposited with an authorized Representative at the postal facility selected when completing the Order (Statement of Mailing) using EST, or in the case of manually prepared Orders (Statements of Mailing), at postal facilities approved by Canada Post. Addressed Admail items cannot be deposited into street letter boxes or other mail receptacles.

Items deposited after the Canada Post-approved postal facility cut-off times are considered as being deposited on the next business day. Visit canadapost.ca/cutofftimes for the list of facility cut-off times.

4.2.2.1

Depositing Machineable and Machineable Presort Addressed Admail

Machineable Mail (MM) and Machineable Presort (MP) Addressed Admail items must be deposited at an approved Canada Post machineable induction location. Visit “Induction Locations and Cut-off Times” at canadapost.ca/cutofftimes for the list of approved sites.

4.2.2.2

Depositing Non-Machineable Addressed Admail

Canada Post is enhancing mail deposit requirements. These changes are designed to ensure that our facilities are properly equipped to handle your mail efficiently and avoid unnecessary delays. Daily maximum volumes of mail have been implemented for certain types of deposit locations.

4.2.2.3

Deposit Location Types

• Receipt Verification Units (RVUs) will continue to accept all products and all volumes.
• Commercial Deposit Centres (CDCs) are delivery facilities that have been specifically engineered and equipped to accept, verify, and process commercial mailings. These sites will accept up to the equivalent of 2 shipping units (i.e. monotainers/pallets) (CDC Level 1) or 3 shipping units (CDC Level 2) of commercial mail per day per customer (see Table 11).
• Corporate Post Offices will accept all commercial products, except Machineable Mail (MM) and Machineable Presort (MP). Deposit volumes will be limited to the equivalent of up to 5 containers (Corporate Post Office LEVEL 1) or 12 containers (Corporate Post Office LEVEL 2) of commercial mail per day per customer, with the exception of Machineable Mail (MM) and Machineable Presort (MP), which must be deposited at an approved RVU.
• Delivery Facilities (i.e. not designated as Commercial Deposit Centres) will not accept commercial mailings of any kind, except Unaddressed Admail for local delivery (up to a maximum of full coverage for that delivery facility).

The following table lists the different location types and maximum volume each location is designed to handle. A full list of deposit locations across Canada can be found at canadapost.ca/depositlocations.

5

Pricing

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5.1	Addressed Admail Pricing

In order to access Addressed Admail prices, the Customer must meet all applicable requirements, including specifications, Address Accuracy, and mail preparation and presortation requirements for Addressed Admail, as outlined in this Agreement.

Refer to the Addressed Admail Price Sheet at canadapost.ca/aasupportdocuments for the applicable published prices.

5.1.1

Incentives

Qualifying Customers may be offered discounts and/or rebates from time to time as part of promotional campaigns or in exchange for providing Canada Post with a testimonial.

5.1.2

Minimum Volume and Phantom Pricing

The minimum volume requirement for Addressed Admail is 1,000 items per deposit.

Customers may deposit less than the minimum volume requirement provided that the difference between the actual volume and the minimum volume is paid at the applicable phantom price.

The phantom price is applied to the difference between 1,000 items and the actual volume deposited if less than 1,000 items. The price charged will equal the lowest price of the mail preparation option of Addressed Admail that is being accessed, namely:

5.1.2.1

Short and Long (S/L) Phantom Prices

• Machineable Mail (MM)
• Machineable Presort (MP) Delivery Mode Direct (DMD)
• LCP Delivery Mode Direct (DMD)
• NDG Presort

5.1.2.2

Oversize (O/S) Phantom Prices

• Machineable Mail (MM)
• LCP Delivery Mode Direct (DMD)
• NDG Presort

5.1.2.3

Dimensional Phantom Prices

• LCP Dimensional (Delivery Mode Direct (DMD) – Small)
• LCP Dimensional (Delivery Mode Direct (DMD) – Large)

5.1.3

Progressive Pricing

Progressive pricing is a pricing process that allows graduated prices when items exceed the base weight of 50 g for all Addressed Admail items. The process applies a charge per gram in addition to the base price for the portion of the weight that exceeds the 50 g base weight.

6

Addressed Admail Specific Terms and Conditions

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6.1	Payment Terms

For general payment terms, see Paying For Your Mailing.

6.2	General Terms and Conditions

See General Terms and Conditions, which are modified as follows:

Add:

3.7

Customized Postal Indicia
Use of Images

The image submitted must be suitable for family audiences.

The image cannot contain any trademarks, trade names, official marks and any other rights of another party (“the Marks”) without the prior written authorization of such other party. The Customer warrants that it is the owner or licensed user of the Marks, and has the authority to and does grant Canada Post and its agents the right to use such Mark's as required in performing its obligations.

The Customer shall indemnify Canada Post from any and all claims, demands, loss or damage suffered by Canada Post and its agents as a result of, or in any way connected with the artwork (including Marks) provided by or on behalf of the Customer.

In the event that an image depicts one or more individuals is submitted, the customer represents and warrants that it has the permission of the individual(s) depicted to use the image. In the case of an image of a celebrity or an image that appears to have been taken without the knowledge of the individual being depicted, the customer may be asked to provide written proof of permission (by way of email or mail) to use the image.

Canada Post reserves the right to refuse any proposed Customized Postal Indicia design that it, at its sole discretion, deems unsuitable for any reason.

Items with Customized Postal Indicia are not considered postage paid and must be inducted with an Order (Statement of Mailing) at a Canada Post facility.

Customized Postal Indicia products designs are subject to change without notice.

25 Ownership of Mail

The Customer agrees that Items mailed under this Agreement will be mailed only on the Customer's or its Authorized User's behalf, and that Items will not include commingled mail, being consolidated mail of a type or from sources other than those approved by Canada Post.

26 Addressed Admail Agreement Supplement For AdCard services

This Supplement forms part of the Customer’s Addressed Admail Agreement with Canada Post. This Supplement sets out the Terms and Conditions applicable to AdCard services available for Addressed Admail.

26.1 Background

By ordering the AdCard services available for Addressed Admail, the Customer will be provided with basic List Management Services (including Address Accuracy) as well as printing, addressing, mail preparation and presortation, and transportation to an approved Canada Post facility and deposit for delivery using Canada Post’s Addressed Admail service.

All AdCard items must meet the Addressed Admail requirements as described in the Addressed Admail Agreement and particularly this Supplement. Accordingly, to qualify for AdCard services, items must bear a uniform message that: promote the sale or use of products or services; report on financial performance, primarily for promotional purposes; or solicit donations or contributions.

26.2 Terms and Conditions

Subject to the terms and conditions of this Supplement, Canada Post shall provide the AdCard services as described in this Supplement. The following documents are deemed to form the agreement for AdCard services:

• Addressed Admail Agreement Supplement for AdCard services;
• Addressed Admail Customer Guide (to the extent applicable and except as modified by the terms and conditions applicable to AdCard services);
• AdCard for Addressed Admail Print Request Form;
• AdCard for Addressed Admail Prices and Options;
• AdCard for Addressed Admail Specifications Sheets for Letter Carrier Presort (LCP) services, noting prices are those in effect at the time of mailing;
• AdCard for Addressed Admail Specifications Sheet for Machineable services; and
• AdCard for Addressed Admail Specifications;
• AdCard for Addressed Admail Pre-press Specifications; and
• All documents referenced therein (to the extent applicable and except as modified by the terms and conditions applicable to AdCard services), all as may be amended from time to time.

26.3 Product Characteristics

AdCard for Addressed Admail is a print advertising medium available in various card formats, and in Letter Carrier Presort (LCP) and Machineable presortation options only.

26.4 MInimum Order and Volumes

On each AdCard for Addressed Admail Print Request Form, the Customer must order a minimum quantity per order of AdCard items meeting all Addressed Admail requirements.

26.5 Pricing

In order to be eligible for AdCard prices, the Customer must meet all applicable requirements as outlined in the Agreement.

The Customer agrees to pay for the services requested on each Print Request Form.

The Customer shall pay Canada Post the applicable prices as approved and confirmed on the Print Request Form plus applicable postage and taxes.

The Customer shall pay the applicable postage and taxes in effect at the time of deposit of the AdCard mailing.

26.6 Payment

The Customer must pay for the AdCard services using a Canada Post Account. Please refer to the Account information found in the Customer Guide at canadapost.ca/aasupportdocuments.

26.7 List Management Services and Format

The Customer is responsible for providing Canada Post’s Designated Representative with the mailing list information as described in this Supplement.

Basic List Management Services will be provided by Canada Post’s Designated Representative as follows: merge/purge, file formatting, upper/lower case conversion, and duplicate elimination.

Canada Post’s Designated Representative will run Address Accuracy Recognized Software on the Customer’s mailing list(s). These services will be provided on up to four (4) lists per Order (i.e., per Print Request Form), which will be merged into a single list. The standard for Address Accuracy is 95%. This means 95% of the addresses in the database are determined to be valid using approved address validation and correction software. If the percentage on the Statement of Accuracy (SOA) produced by Canada Post’s Designated Representative’s address validation and correction software is less than 95%, a price adjustment will be applied to the mail items with inaccurate addresses. For more information, please refer to the Addressed Admail Customer Guide at canadapost.ca/aasupportdocuments.

Each incoming file (maximum 4 per Order) must be in the same exact file format and must have the same field names in the same position accompanied by a record layout. Acceptable file formats include: dbase, FoxPro, ASCII tab delimited, Excel, or Access.

26.8 Artwork, Proof, Mailing and Printing Quantities, and Mailing List Sign-Offs

The Customer shall provide the artwork to Canada Post’s Designated Representative. Such artwork must meet the requirements found on the Pre-press Specifications Sheet and the applicable Specifications Sheet(s). If the Customer incorporates a Business Reply Mail™ item into their art work, the Customer is responsible to ensure that the most current requirements, including specifications, are used.

Canada Post, through its Designated Representative, will provide the Customer with a copy of the final artwork, mailing and printing quantities, and mailing list for written approval. The Customer is responsible to promptly ensure that the final artwork proof is satisfactory in all respects, the quantities to be mailed and printed are correct, and that the mailing list is acceptable. Until the Customer has approved in writing all elements, no printing of the AdCard items will occur.

Once the artwork proof, mailing and print quantities, and mailing list are approved and returned to the Designated Representative, the AdCard items will be printed. Late or missing materials or approvals may delay the start of printing and therefore delay the mailing. Any alterations or changes requested by the Customer to the approved artwork and mailing list will be subject to additional charges.

Any errors or omissions on the approved AdCard items and/or mailing list are the responsibility of the Customer regardless of whether or not the Customer has reviewed the final artwork, or assessed the final mailing list.

26.9 Use of Marks and Indemnification Obligation

Except as specifically provided for in this Supplement, no party shall use any trade-marks, trade names, official marks and any other rights of another party (“the Marks”) without the prior written authorization of such other party. Nothing contained in this Supplement is intended as an assignment or grant of any right, title or interest in or to the Marks. The Customer warrants that it is the owner or licensed user of the Marks, and has the authority to grant Canada Post and its Designated Representative the right to use such Marks as required to perform under this Supplement. All references to AdCard and any use of any other Canada Post intellectual property by the Customer, including, but not limited to, usage of any Canada Post logos or trade names must be approved in advance in writing by Canada Post.

The Customer shall indemnify Canada Post from any and all claims, demands, loss or damage suffered by Canada Post and its Designated Representative as a result of or in any way connected with the artwork (including Marks) provided by or on behalf of the Customer.

26.10 Mail Preparation, Presortation, Deposit and Delivery

The AdCard items will be prepared by the Designated Representative to meet the mail preparation and presortation requirements for Canada Post’s Addressed Admail service.

While every reasonable effort will be made to meet the Requested Deposit Date identified on the Print Request Form, the actual deposit for mailing of the AdCard items may vary depending on factors such as, but not limited to, the date the artwork and mailing list have been approved by the Customer and provided to the Designated Representative, changes to requirements, volumes, and other factors outside of the control of Canada Post and/or its Designated Representative.

All AdCard mailings will be deposited in Canada. The Addressed Admail delivery standards will apply to all AdCard mailings.

26.11 Limitation of Liability

With respect to the Addressed Admail services (the mail delivery portion of the AdCard services that commences at the time of deposit of the AdCard items), Canada Post, the Designated Representative, their directors, officers, employees and any other party whom it may be responsible for under law (each of the foregoing herein referred to individually and collectively as “the Canada Post Representative”) shall not be responsible for any direct, indirect, general, special or consequential damages arising out of this Supplement, regardless of whether such damages result from loss, mishandling, damage or delay of items posted under this Supplement.

With respect to the AdCard services other than the delivery services (being the basic List Management Services (including Address Accuracy) as well as printing, addressing, mail preparation and presortation, transportation, and deposit), the Canada Post Representative’s liability to the Customer for any claim, demand or cause of action whatsoever for any losses or damages arising out of, connected with, or resulting from the services (excluding mailing and delivery services) to be provided under the Supplement will not exceed the aggregate of the fees paid hereunder in respect of a particular order (described on the Print Request Form) to which the loss or damage relates. In no event will the Canada Post Representative be liable for:

1. any indirect, special, incidental or consequential damages, even if the Canada Post Representative has been advised of the possibility thereof, or
2. any damages caused by an act of God or other causes beyond the Canada Post Representative’s reasonable control, including without limitation, any mechanical, electronic or communications failure including any system failure of any type and for any reason, prerequisite work by others, or strikes, or
3. any claims by any third parties.

26.12 Notices

Information and general day-to-day matters relative to specific orders described on each Print Request Form shall be sent to Canada Post’s Sales Representative identified on the Print Request Form, and to the Customer at the address specified in Section 1 on the same form. All other Notices (i.e., contract issues) shall be handled in accordance with the corresponding section of the Customer Guide entitled Notices.

26.13 Termination

Either the Customer or Canada Post may terminate the Supplement or a particular order described on a Print Request Form at any time, without cause, by giving ten (10) calendar days’ notice in writing to the other.

Termination of the Supplement shall be without prejudice to any rights of the Customer or Canada Post that have accrued prior to the date of termination.

If the Customer terminates this Agreement, in whole or in part, the Customer shall be liable for and shall be invoiced for services provided up to and including the date of termination (plus any out of pocket charges incurred as a result of such early termination). Neither party shall have a right to damages as a result of termination of the Agreement.