Graphic depicting the power of direct mail

Direct Mail

Connect with customers and grow your business

We know Canadians -- and how to best reach them. Find the best solution for your direct mail needs.

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What Direct Mail can do for you

Reach more customers

Reach every address in Canada or just the addresses on one street - it's up to you. No other medium can put you in touch with 100% of Canadians.

Target your ideal audience

Connect with the neighbours of your best customers, or a whole new neighbourhood. Our tools and experts can help you zero in on the customers most likely to respond.

Grab customers’ attention

95% of Canadians open their mail the day they get it, making direct mail one of the most reliable ways to ensure your audience receives your message.

Get great response rates

70% of Canadians are likely to respond to flyers. Personalized pieces have even higher response rates. And direct mail response rates outperform email by 30 times.

Increase profits

The return on investment for direct mail is more than twice as high as for other traditional media, such as newspaper and radio ads.

Track your results

With Direct Mail you can measure customer responses and analyze where your best results come from, allowing you to refine and improve future campaigns.

Direct Mail works. 1/3 
of Canadians say they prefer to receive promotional material by mail. Mail is a great way to cut through the advertising clutter and get your message noticed. In fact 95% of Canadians read their mail the same day it arrives. 61% of Canadians have bought a product or service in the past six months after getting an ad in the mail outstripping email

How it works

  • Step number 1 of 4

    Target your audience

    Reach existing customers with your own list, or target new customers or locations. Our online tools and experts can help you identify the people most likely to respond to your message.

  • Step number 2 of 4

    Print and send your mailing

    Not sure how to print, sort and deliver your mailing to Canada Post? We have online tools to guide you through the process, or partners who can do it for you.

  • Step number 3 of 4

    Review results

    Analyze your campaign results or have our experts do the job for you. Use these insights to help make your next campaign even more successful.


Look who’s working with us

“The direct mail campaign combined with other media, including radio spots, electronic billboards and newspaper ads resulted in Robin Hood being the number-one selling production in Globe Theatre history.”

Colin Gingras
Marketing Manager
Globe Theatre

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Click here to read more success stories

Quiznos Canada

An oversize Unaddressed Admail mailing brings higher coupon response rate and increases revenue.

“In Winnipeg, where the oversize coupon mailing test was conducted, we saw about 90 more transactions per restaurant over the course of the campaign. This direct-mail solution clearly made an impact—on our customers and on our sales.”

Kyle Holmes, Senior Director of Marketing, Quiznos Canada

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Markham Stouffville Hospital Foundation

A hospital foundation gains record number of new donors with an Addressed Admail campaign.

“Including a quality premium has steadily increased our response rates, total dollars raised and average gift amount per donor over the past few years.”

Melissa Beauchamp Manager, Annual Giving and Donor Services, Markham Stouffville Hospital Foundation

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Travel company lifts responses and sales

“We were delighted by the results. The multi-channel campaign yielded a 167.27 per cent higher phone call response rate-resulting in a 174 per cent lift in sales.”

Christina Peerless, Marketing Manager, Expedia CruiseShipCenters

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Non-profit increases donations

“We were delighted by the 5.8 per cent response rate and higher than expected average gift. We also discovered how powerful a multi-channel communications strategy can be.”

Akua Schatz, Community Development Manager, David Suzuki Foundation

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Find the best solution for your direct mail needs

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Add style to your mailings through Customized Postal Indicia!

Design and print a 'stamp-like' postage indicia, with an image of your choice. Customized Postal Indicia is an innovative and effective way to increase the likelihood of your customers noticing, opening and reading your mail.

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Featured Mail Service Provider

Troi Mailing Services

Troi Mailing Services

Troi Mailing Services is a premium provider of Canadian Direct Mail letter shop, print & fulfilment focused on meeting their clients' needs, on time, on budget, every time. That's why at Troi,"We spell success one letter at a time"™

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Become a Direct Mail Partner!

Join the Registered Partner Program to be included in our directory, gain access to training, sales collateral and up to date news on Canada Post. The best part? It's FREE!

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How Track works