Tom Goodwin is EVP and Head of Innovation at Zenith Media. His role is to understand new technology, behaviours and platforms and ideate and implement solutions for clients. An industry provocateur and commentator, he’s a regular contributor to The Guardian, Inc, GQ, TechCrunch, Forbes, Ad Age, Ad Week and Digiday, and his work has featured in The New York Times, The Economist and The Times. Voted the #1 voice in Marketing by LinkedIn, and one of 30 people to follow on Twitter by Business Insider, Tom joined Zenith after founding Tomorrow, an agency to provide innovative advertising and marketing solutions for the post-digital age. He has an MEng in Structural Engineering and a BArch in Architecture from the University of Sheffield, U.K.