Our customers love us, depend on us, and stick with us, not just year after year, but generation after generation. Those relationships mean everything to us.
– Jake Arida
Traditional Channels Specialist, Princess Auto
Success stories
Discover how major brands use Personalized MailTM campaigns – with clean customer lists – to reactivate and retain customers.
Altitude Sports
The online outdoor retailer integrated a popular catalogue and segmentation-based targeting into its retention efforts, resulting in a 4.2% reactivation rate.
Read their story
Princess Auto
An ongoing campaign targeting inactive customers has been incredibly successful for the retailer – reactivating up to 57% of customers and generating over $27M in sales in just under 2 years.
Read their storyMaximize your data
Get your message into more Canadian homes and businesses with our 2 most popular services.
Address Accuracy
Optimize campaign results by correcting, completing and properly formatting your customer list before mailing. You’ll receive:
- A statement of accuracy report for addressed mail over 5,000 pieces
- A report with insights into possible issues with your customer data
Mover Data service
National Change of Address (NCOA)TM service updates data for contacts who have recently moved and given permission to have their address updated.
- Lists contain consenting movers only
- Replaces old addresses with current ones
Add extra polish
Layer on additional services for enhanced accuracy.
Name and address validation
Help your marketing reach its target – confirm that the person or business name on your list currently receives mail at the associated address. Only from Canada Post.
Eliminate duplicates
Cut unnecessary costs from sending identical mailings to the same customer – and ease the annoyance customers feel at getting it twice – by using de-duplication services.
Focus on viable prospects
Suppress the addresses of people who have registered for the Canadian Marketing Association’s (CMA) "Do not contact" list.
Rural to civic conversion
Identify rural addresses that have been converted to civic addressing. Reconnect with rural customers by inputting their new address.
How to get started
Additional data solutions
License our data
Improve your mailing lists and run in-depth post-campaign analyses to better understand your audience and optimize targeting.
Data visualization
See how customer data overlaps with store locations, prior campaign results and audience characteristics to optimize future campaigns.
Rent our prospect lists
Acquire new customers by targeting residential and business addresses using postal codes and demographics attributes.
Have more questions?
Not sure which data solution will drive the most success for your campaign? Send us a note and we can help you find the most effective approach.