E-commerce returns: from costly complication to competitive advantage

Posted on Feb. 22, 2017 by Canada Post in Shipping Solutions

Did you know that one-third of Canadian shoppers identify the ease of making a return as a critical factor in their decision to purchase? Returns are a reality and yet they represent the greatest disconnect between consumer expectations and merchant strategies. In fact, fewer than half of Canada Post's top 200 e-commerce retailers offer the returns experience demanded by Canadian consumers.

Read our latest free whitepaper and discover how providing shoppers an ideal returns experience can drive sales and keep those shoppers coming back for more. Find answers to questions like:

  • What impact do returns have on customer acquisition, conversion, and loyalty?
  • What are 3 key factors that shape the ideal returns experience?
  • How can your returns strategy both meet growing shopper expectations and not break the bank?

Get the whitepaper

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