Business Matters

Join the conversation and discover advice, tips
and events on direct marketing, e-commerce
solutions, shipping, data and more

Business Matters

Join the conversation and discover advice, tips and events on direct marketing, e-commerce  solutions, shipping, data and more

Latest Posts

The evolution of the Catalogue

Posted on by Canada Post in Marketing solutions

The traditional catalogue, that iconic paper brick from Sears and Eaton’s, has quietly evolved over the last two decades into a sleek marketing tool. Its renewed popularity lies in its ability to draw in readers and keep people’s attention over long periods of time, inspiring both online and in-store purchases.   Continue reading


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